Reagan Sanai is a woman owned natural hair care brand for children based in Chicago. Inspired by her daughter Reagan, the owner created products made for children with sensitive skin and eczema. They ethically source their ingredients, remain cruelty free, and organic.

Reagan Sanai was struggling to increase its consumer trust as the market for natural hair care expanded. The strategy behind the branding was based on their belief in organic ingredients and helping others to achieve overall healthy hair. We designed a modern clean look for the brands visual identity and packaging. In addition, we designed unique ingredient illustrations to help showcase the product ingredients. 

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